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gaiia raises $40M Series B led by JMI

We just raised a $40M minority investment led by JMI, with participation from Inovia. This round fuels our ambition to be the most customer-centric platform for Communication Service Providers (CSPs). Our founding team retains control of the company with the sole ambition to invest an ungodly amount in R&D, our products, and our team to supercharge our customers’ growth.

gaiia is the top-rated platform CSPs use to succeed. We give them everything they need to grow, in one place. gaiia is the online ordering system, billing platform, account management system, and field service management platform, all connected and customizable via our AI workflow builder.

JMI was the first institutional investor in ServiceNow and now supports market-leading software companies like Clio, Jane, PointClickCare, and many others.

  • Our customers have processed 10M+ workflows
    They’ve automatically activated & upgraded customers, deployed AI agents, unlocked self-serve functionalities and much more. We’ve 10x'd the number of workflow executions this year alone.
  • Fastest-growing software company in our industry
    (3x’d every year since founding)
  • 10x YoY growth in automatic work order dispatch
    gaiia is on track to become the industry's uncontested leader in field service.

The problem

Telecom has the lowest NPS of any industry. Not because operators don’t care, but because their software makes great experiences impossible

Telecommunications consistently scores at the bottom of every major customer satisfaction survey, ranking below airlines, insurance, and even cable TV. CSPs are not failing their customers because they don't care. They are failing because the software running their operations was built for a world that no longer exists.

The typical CSP is stitching together 5 to 10 disconnected systems just to manage a single subscriber. Billing lives in one tool. Provisioning in another. Field service in a third. Customer support has no visibility into any of them. Holding it all together is a brittle layer of middleware and custom integrations that breaks every time one of the underlying tools updates. The result is a slow, fragmented, error-prone operation that makes it nearly impossible to deliver a great customer experience, no matter how hard the team works.

Competition is intensifying at the same moment their tools are failing them. Comcast, Charter, and others have reported net broadband subscriber losses as consumers leave for better options. The oligopoly that accepted the status quo is breaking down. CSPs that don't modernize their operations are not just losing customers slowly; they’re going extinct.

CSPs can’t satisfy customers with fragmented, disconnected tools — and they can’t compete on software built for the past.

OSS/BSS vendors have failed CSPs miserably.

Our competitors are professional services sweatshops disguised as software companies. They spend 5-7% of their budget on R&D. Most of their revenue comes from charging you, the CSP, to onboard you on their platform. The longer it takes you to get live, the better. Slight change of plans during the migration? Here’s a $1M statement of work. The longer the migration, the more they can justify costs. If only the bleeding stopped there.

Good news, you’re live!!!! Bad news, you’ve spent 18-24 months going through this and spilled your fair share of blood, sweat and tears and now, you’re operating your business on software that was built before the internet. Pretty ironic for a company building the internet.

The sad reality is that the best software talent left our industry after the telco bubble of the early 2000s. We can’t blame them; the future looked pretty grim back then.

Until now…

gaiia's solution

gaiia Churn Assistant Run workflow Check ticket status Success Monitor account activity for unusual patterns and automatically alert subscribers and the support team. Mar 3, 2026 4:00 PM Okay, let me set up the monitoring agent... account_active Scanning account event patterns Configuring anomaly detection thresholds I'll set up alerts to notify both subscribers and the support team via Slack when anomalies are flagged. alert_service Churn risk detected Claude flagging at-risk accounts Model ‒ Opus Fetched incident report Network Type: network instability Found unpaid invoices Dave Edwards | IS3DC4 Customer: 31 days past due Hi Dave, the outage in your area has been resolved. We're here if you need us. See network status

A product illustration showing the gaiia Churn Assistant in action across two panels.

First panel shows a chat interface displays a completed workflow: a success   badge confirms the task "Monitor account activity for unusual patterns and  automatically alert subscribers and the support team," timestamped March 3, 2026 at 4:00 PM. The assistant then activates an account_active tool, scanning account event patterns and configuring anomaly detection thresholds, before confirming that Slack alerts will be sent via the alert_service tool when anomalies are flagged.    

In the second panel a workflow diagram illustrates the underlying automation. A "Churn risk detected" trigger node feeds into a Claude (Opus model) reasoning step labeled "Claude flagging at-risk accounts," which branches into two parallel findings: a    fetched incident report identifying a network instability issue of type Network, and a found unpaid invoice for customer Dave Edwards (ID IS3DC4) marked 31 days past due. These findings converge into a personalized outreach email from Earnest , a fictional ISP,  addressed to Dave, notifying him that the outage in his area has been resolved and inviting him to check network status via a call-to-action button.

From system of record to system of action

Legacy OSS/BSS platforms are passive databases. They record what happened. gaiia is a system of action: an AI-native platform that actively runs operations, executes workflows, and deploys AI agents across the entire subscriber lifecycle.

We built gaiia as a single, deeply integrated platform that replaces every fragmented tool a CSP relies on. Not a suite of loosely connected modules. One data model, one workflow engine, one customer record, from signup to cancellation.

The legacy system of record the industry is carrying isn’t just old. It’s architecturally incompatible with the future.

Service-as-a-Software > Software-as-a-Service

Our competitors are not evil companies per se, even though sometimes they make it hard for us to believe otherwise. They grew into professional services companies for a reason. CSPs need bespoke migrations and workflows. In a far far away era, pre-AI, software wasn’t built for this level of customization. Investors were also looking down on services coming out of software companies.

The world is different now. We have all the tools at our disposal to transform what once was a bespoke, high-maintenance custom code into scalable, multi-tenant software. gaiia can be more customizable than legacy software because of the R&D investment we’ve made into 1) making our software extensible and 2) building it to deliver entire workflows and outcomes to our customers.

An archival photograph, set in a mid-century mainframe computer room with rows of reel-to-reel tape drives lining the walls. A woman leans over a console, speaking to a man seated across from her. The caption reads: "They've never charged a single dollar for migrations!"

We’ve never charged a single dollar for migrations

Sounds crazy, right?! We like crazy. The rationale is straightforward: we want to live and die by bringing customers live, quickly. We want our incentives to be directly aligned with yours. If you lose, we lose. But that doesn’t mean we don’t roll up our sleeves and do the work. We invest hundreds of thousands of dollars to get you live. We just want to get paid when you get value. Not when you’re bleeding.

We know this is a 10+ year relationship. This is one of the main reasons why we raised capital. To keep aligning our incentives with those of our customers in the long term.

Moving at lightning speed: productizing migrations

We can’t afford to get you live in 18+ months. Industry-standard migrations run 12 to 18 months. Some never finish. That's the trap operators have been stuck in for decades. We are structurally built to make migrations successful.

We turned migrations into a product. 4 to 6 months on average. A new CSP live on gaiia every other week. AI-assisted validation, automated mapping, and a forward-deployed engineering team for major migrations.

We want to feel the pain of modernizing your business. We invest heavily to make it better, faster, and more reliable than anybody else. We’re deploying Tony Stark-like engineers in your business, empowered by AI and our proprietary tooling, to get you live as fast as possible.

This raise unlocks us to go even faster. More investment in the migration product. A bigger forward-deployed engineering team. Deeper investment in the customers running on gaiia today. The funding isn't about us. It's about giving every operator stuck in legacy software a real way out.

The platform for acquisition and consolidation

Every big CSP today has grown via acquisition. This time is no different. Our industry is local by nature and if you want to reach scale, you need to start entertaining M&A at some point. If you’re growing and acquiring, gaiia is the only platform to do so reliably. We’re in a category of one when it comes to the velocity at which we can onboard and integrate your new business.

Historically, as an industry, we’ve failed to deliver on the synergy promises post-consolidation. This time is different. We’re here to change that.

No safer bet for M&A

We are the most open platform on the market. We give you direct database access. Our open data model and extensibility architecture make it easy for Tier 1s or larger CSPs to acquire gaiia customers. Every single customer who went down that path stayed with us. And the acquirer is adopting gaiia across their entire operations.

Word of mouth is our growth

gaiia's growth to date has been almost entirely driven by word of mouth. No expensive demand gen machine, no bloated sales org. Operators talk to other operators, and what they say about gaiia has led to the fastest-growing OS in the market.

That's not an accident. Our customers are our best salespeople.

Unlocking new revenue streams for CSPs

gaiia is expanding what CSPs can offer. If you want to expand your connectivity services, gaiia is the way. Mobile services. B2B accounts. MDUs. New revenue streams that your current platform wasn't built to support, but gaiia was designed for from the get-go.

The CSPs winning the next decade aren't just building better networks. They're building smarter businesses and putting their subscribers at the center.

Built by operators, for operators

Before gaiia, we built the fastest-growing CSP in Canada

The founding team built oxio, Canada's fastest-growing internet service provider, and exited for $100M in 2023. We didn't just study the problem from the outside. We operated as customers of the exact software we now replace. Built by operators for operators. We felt the pain of every limitation, every workaround, every constraint firsthand. We felt it so you don’t have to.

Why we exist

The internet is the most important utility on the planet. It powers how people work, learn, access healthcare, build businesses, and stay connected to the people they love

But the companies delivering that connectivity have been forced to rely on software built before the internet became essential to everyday life. CSPs are the unsung heroes of the global economy, yet they’ve been underserved by the tools meant to support them.

gaiia exists to change that.

We build modern software for the teams bringing internet access to more people, more homes, and more communities. Because better tools for connectivity providers mean better access for everyone.